Allison Zhiying Zhu

I am an experienced marketer from Guangzhou, China. After graduating from the University of Leeds with a master’s in Advertising and Marketing, I started my career as a media strategic planner.

With 10 years of experience working in world-class media agencies and sales, I have engaged with top-tier clients in China for unparalleled media planning and buying strategies, including international brands such as Toyota, Amway, Mars, Mead Johnson, and Carlsberg. Now, I work with my own teams and we provide professional service as below:

• We provide solutions for digital, online, and offline media for your brand to present in China. We also cultivate influencer cooperation to elevate your brand to new heights, including KOC and streamers’ cooperation, T-mall store business analysis and CRM private group daily cooperation.

• For Chinese brands that are ambitious to launch in Europe, we provide the latest insights for you to achieve that.  

Besides working, I am passionate about language learning, travel, and cultural studies. Fascinated by Spanish history, I started to learn Spanish and did Hispanic studies at Universidad de Barcelona, followed by a marketing course at INSA Barcelona. I am native in Cantonese/Mandarin and speak fluent English, Spanish, and Japanese.

Partner with me to craft a strategic narrative that makes your business stand out! Don’t hesitate to reach out even if you want to brainstorm or discuss current business issues.